Nonprofit organizations need to market themselves as much as any other business in the world. Nonprofit influencers can help you do this. These individuals help increase awareness of your mission, garner support for new initiatives, and improve your online reach. Their participation can inspire new audiences to engage with your organization, as well as reignite the […]
influencer marketing
5 Creative Examples of Corporate Sponsorships
Between the COVID-19 pandemic and the critical social justice movement, businesses and nonprofits alike have looked for ways to deepen their impact in the world. The year 2020 has highlighted the value of for-profit and nonprofit partnerships, and it’s a trend we expect to continue into 2021. As donations waned for some nonprofits during the economic […]
How to do social media marketing during the pandemic
With the onset of the coronavirus pandemic, nonprofits and social enterprises have had to rethink their marketing strategies. Nonprofits have been scrambling to develop appropriate communication strategies to approach their stakeholders during these trying times. With contributors sticking close to home and social distancing in force, it’s harder than ever to conduct outreach for even […]
5 Influencer Marketing Mistakes Every Nonprofit Should Avoid
Did you know that 68% of social media users decided to donate to a nonprofit after engaging with a cause on social media? Today, leveraging different social media channels to market your fundraising campaigns is crucial. However, there’s an increasing demand in the world for authenticity and transparency as people look for peer recommendations over offers from […]
Optimizing Student Prospecting Efforts with Social Listening and Influencers
Social media can play many important roles in your student prospecting efforts— from knowing what prospective students care about to recruitment to enrollment. Learn why social listening is important and how to find and use the influencers among prospective and existing students, alumni, and parents. Social Listening – Tune into Your Audience By listening to […]
How to Harness the Fundraising Power of Twitch
The internet is and always has been a growing world of innovation and connectivity. In the last 15 years, online influencers and content creators have become a new form of celebrity. These content creators are ever expanding – now into live interactive content such as video live streaming on platforms such as Twitch. The internet makes […]