You’ve got donors, supporters, and potential supporters out in your community and beyond. If they’re talking about your nonprofit, you probably want to know what they’re saying, right? That’s great in theory, but how do you go about doing that? Do you have the time or resources to find out what people are saying? If […]
Technology
4 Nonprofit Tech Trends to Watch in 2021
After a tough year, nonprofits could find solid ground by investing in technology to help drive donations and better target services. The pandemic and its ensuing economic effects have put a lot of nonprofits in precarious positions. This year has seen its fair share of challenges, and at least one study from over the summer found that […]
How to Improve Your Mobile Marketing Strategy for Explosive Growth
Do you want to attract more mobile users to your website? Apple released the first smartphone in history on January 9th, 2007. since that time, growth in the mobile space has far outpaced expectations. It’s our job as business owners and marketers to reach consumers across all platforms and on all devices. Currently, there are […]
How Artificial Intelligence is Transforming Nonprofits
When you think of nonprofits, you don’t always associate them with “high-tech.” But that might be changing soon. With artificial intelligence becoming a major part of private businesses, nonprofits have also started using AI for automating the procedures and tasks. This has helped to save employee’s time and the valuable investment of the organization. AI, which uses […]
A Look Ahead: Non-Profit trends for 2020
Close to 1.6 million non-profits currently exist in the United States and donors contribute about $390 billion annually. The competition for these dollars is expected to increase as organizations compete for their share of charitable giving. What’s more, the number of non-profits has been increasing steadily each year, with many organizations having similar or overlapping […]
82 Fundraising and Social Media Stats for Nonprofits
Fundraising Stats The average online gift in 2018 was $96.40 USD (Blackbaud Luminate Online Report). 8.5% of overall fundraising in 2018 came from online giving (Charitable Giving Report). 54% of donors worldwide prefer to give via credit or debit card. 11% via direct mail/post. 10% via bank/wire transfer. 9% via PayPal. 4% via mobile app/wallet. […]
How to Harness the Fundraising Power of Twitch
The internet is and always has been a growing world of innovation and connectivity. In the last 15 years, online influencers and content creators have become a new form of celebrity. These content creators are ever expanding – now into live interactive content such as video live streaming on platforms such as Twitch. The internet makes […]
3 Big Ways Artificial Intelligence Impacts Nonprofits
The Oxford English Dictionary defines artificial intelligence as the “theory and development of computer systems able to perform tasks normally requiring human intelligence, such as visual perception, speech recognition, decision-making, and translation between languages.” According to the Brookings Institute, nonprofit organizations are showing a surging interest in tapping into the capabilities of not only artificial intelligence […]
6 Must-Haves for Your Nonprofit Website
Now more than ever, a sleek and functional website is essential to your nonprofit’s brand. Things as seemingly trivial as a long load time, lack of mobile compatibility or dated design could be enough to stunt your site’s growth. But we’ve got you covered: here are six elements that will lure donors to your website and keep […]
Nonprofits Beware: You Can Get Hacked Too
As a nonprofit, you have a mission, and that’s usually a contribution or benefit to society, people, the environment, animals, or some other cause. Whatever it is, you provide a service without the reward of big profits. You’re humble. What you make is funneled back into programs, staff, and projects. So, you’re safe from hacking, […]
5 Tech-Savvy Fundraising Strategies for Your Next Event
One of the most tried and true fundraising strategies for most nonprofits is events. But are you getting the most out of your events? After all, the people who attend are your most important supporters. These people give you their time – something they’ll never get back. So how do you get more people excited […]
Why Do Nonprofits Need Marketing Automation?
Imagine having the ability to get in touch with your supporters in a myriad of ways, immersing them in engagement with your organization in all of the following ways: Automatically send an email to constituents on their birthday. Trigger a series of timed welcome emails to a donor after the first time they give. Test […]